As a highly anticipated top-tier public chain that has yet to launch its token, the Monad ecosystem continues to make waves with various online and offline activities. Recently, the startup roadshow competition Monad Madness NYC, co-hosted by Monad and several leading institutions, concluded with six award-winning projects: EarnOS, Sauce.GG, LEVR, Hyperplex, Plato, and Symphony. Let’s take a closer look at these winning projects and see how the Monad ecosystem has developed recently.

🥇 First place: EarnOS, a business platform based on chain abstraction

EarnOS positions itself as a disruptor of traditional digital advertising platforms, aiming to provide brands with higher ROI (Return on Investment) while creating new value acquisition channels for users. In simpler terms, EarnOS is an advertising platform built on blockchain technology.

What sets EarnOS apart is its support from the XION chain abstraction technology. Chain abstraction is central to EarnOS’s user-friendly experience, as it essentially hides the complex on-chain operations in the backend. Users can log into the platform and operate it using just their email, enabling seamless interaction across all devices. The low entry barriers provided by chain abstraction allow EarnOS to employ various advertising methods, such as social media traffic generation, customized ads, and AR immersive experiences, fundamentally changing user acquisition, engagement, and reward mechanisms in the digital advertising field.

Although technically based on chain abstraction, EarnOS’s business actions are anything but abstract. Several months ago, EarnOS connected with physical businesses, collaborating with global companies like The North Face and Uber to drive traffic to offline brands through on-chain entry points. More than 200,000 verified users have participated in over 1.3 million brand interaction activities.

By offering diverse interaction methods and tangible reward mechanisms, EarnOS is gradually turning its slogan of #EarnEverywhere into reality.

🥈 Second place: Sauce.GG, a trading platform that truly loves memes

In an era where memes have become essential infrastructure in the crypto space, the development of meme platforms across various chains is also indispensable. Sauce.GG, a platform dedicated to trading memecoins, officially launched in August of this year.

Sauce.GG emphasizes fun, offering meme token trading on Solana, ETH, and Base. Its simple page design is packed with rankings of memecoins.

Importantly, Sauce.GG not only focuses on the trading experience of memecoins but also takes a professional approach to the cultural core of memecoins. The already compact trading interface includes a dedicated section that showcases the native culture of various memecoins in the form of memes, highlighting the Monad community’s appreciation and passion for meme culture.

🥉 Third place: LEVR, a decentralized leverage entertainment platform

LEVR combines sports entertainment with decentralized trading strategies, allowing users to engage in on-chain investments with up to 5x leverage. It introduces an oracle-driven liquidation engine to ensure the security and fairness of trading outcomes.

One of the core components of the LEVR platform is the MVP Vault, which serves as an innovative mechanism acting as a counterparty automated market maker (AMM) in both the buy (collateral) and redemption markets. This concept is similar to GMX’s GLP pool and Gains Network’s gDAI vault, meaning users are essentially trading with LEVR’s vault rather than directly betting against other users.

This mechanism aligns with the binary options framework, where at the end of each game, the tokens of the winners always hold a value of $1, while those of the losers are worth $0. This clear outcome simplifies and clarifies the settlement process.

For users, this allows for leveraged betting on a platform with ample liquidity and quick settlements. However, as with all leveraged financial products, caution is essential when using the LEVR platform. Users should fully understand the associated risks and comply with local regulations.

👾 Community Award: Hyperplex, Plato, Symphony

Hyperplex, liquidity management can be simple

Hyperplex is an innovative project focused on optimizing DeFi liquidity management. It aims to address a core issue in DeFi: how to maximize capital efficiency and returns without significantly increasing risk, enabling users’ funds to work smarter rather than harder.

Key features include:

• AMM LP Re-staking: This allows users to re-stake their liquidity provider (LP) tokens from automated market makers (AMM) onto the Hyperplex platform.
• Yield Optimization: Hyperplex provides users with multiple sources of yield by re-routing and optimizing liquidity.

By using Hyperplex, users can simultaneously benefit from:

• Original AMM yields
• Zero-cost automatic compounding
• Incentive rewards from multiple protocols
• Lending yields

Plato, a crypto platform where you can earn while you eat?

Plato gamifies restaurant spending by partnering with offline eateries, offering cashback rewards in the form of its token, $FAT, to users who dine at these partner locations.

By integrating offline spending with crypto technology, Plato aims to encourage consumer spending and boost the revenue of dining establishments, while also collecting user-generated data on food (images, reviews) to create a new on-chain food map.

Symphony, a chain abstraction aggregation trading platform

Symphony, formerly known as Cadence Protocol, is a DeFi platform focused on solving cross-chain trading and liquidity aggregation issues, with a unique selling point in cross-chain capabilities and simplified user experience.

Similar to EarnOS, Symphony applies chain abstraction technology to DeFi trading. Its intent-based innovative trading architecture allows for unified liquidity across chains and protocols, providing simplified and low-cost on-chain transaction execution. Additionally, Symphony utilizes account abstraction smart contract wallets, enabling users to bypass the cumbersome process of multiple on-chain operations.

The next stop for Monad Madness NYC will be in Seoul, where we look forward to seeing even more impressive projects that will capture our attention.

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