Viral Fandom, Why is this TG Mini Game So Crazy?

2024-07-19, 03:17

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![](https://gimg2.gateimg.com/image/article/1721358718rdzz.jpeg)
##  [TL；DR]
Thanks to the popular promotion of various small game projects such as Notcoin, Catizen, and Hamster Kombat within its ecosystem, TON Chain's daily active users have surpassed <a href="/price/ethereum-eth" target="_blank" class="blog_inner_link">Ethereum</a> and continue to climb.

Emerging small game projects such as Catizen and Hamster Kombat have attracted a massive user base through their easy-to-play and highly interactive designs, but they face long-term challenges of insufficient playability.

The TON Foundation's incentive and accelerator programs support multiple gaming and infrastructure projects, promoting innovation and prosperity in the ecosystem.

## Introduction
In sharp contrast to the recent fluctuations in the crypto market, the TVL and community activity of the TON (Telegram Open Network) blockchain ecosystem continue to rise. A series of simple and easy-to-play games on the chain have quickly gained popularity, becoming an important force driving the prosperity of the TON ecosystem and the continuous increase in market value.

We will now provide an in-depth analysis of many popular TON games in recent times to explore the development space and future prospects of the TON ecosystem.
 
## Daily Active Users Exceed ETH, TON Market Cap Rises
Recently, with its unique ecosystem construction and strong user base, mainly thanks to the rich and diverse small game projects within its ecosystem, TON's ecosystem has shown explosive growth, and its daily active user numbers have quietly surpassed Ethereum.
![](https://gimg2.gateimg.com/image/article/17213588341.jpeg)
Source: Artimes
 
Specifically, Telegram has 900 million monthly active users, providing TON with a huge potential user base. Its security, privacy protection, and global influence give the TON ecosystem a unique advantage in promoting the large-scale adoption of Web3.

With TON's market value exceeding $17 billion, surpassing <a href="/price/dogecoin-doge" target="_blank" class="blog_inner_link">Dogecoin</a> and firmly ranking ninth in the market value ranking, and TVL recently climbing to $740 million, it further reflects the market's recognition and expectations of the TON ecosystem.
![](https://gimg2.gateimg.com/image/article/17213588542.jpeg)
Source: Gate.io
 
MEME GameFi stands out among many fields in the TON ecosystem due to its high popularity and widespread dissemination, which has made it the focus of attention for investors and players.

As is well known, Notcoin, as an iconic presence of the TON ecosystem, has not only attracted a large number of players with its WeChat mini program, including gameplay and an airdrop reward mechanism, but has also successfully driven a series of MEME mini-games on various chains to follow the trend.

Meanwhile, emerging small game projects such as Pixelverse, MomoAI, Hamster Kombat, Catizen, etc. have enabled a large number of users to seamlessly transition to Web3 through their ease of use, high interactivity, invitation rewards, and instant satisfaction, demonstrating enormous market potential.

Of course, this is inseparable from the strong support of the TON Foundation. From the data, the TON Foundation plays a core role in promoting the development of the TON ecosystem by establishing over $200 million in ecosystem funds and community reward programs to foster innovation. Its accelerator program supports multiple games and game infrastructure projects, and has recently launched the TONX accelerator program.

Recently, the TON community will hold offline hackathons in multiple locations, with game projects achieving significant success and popular games such as Catizen leading the rankings.

According to Delphi Digital's statistics, the TON Foundation alone distributed a total of $22.4 million in rewards for activities such as airdrops, LP Boosts, and The Open League Battles, with gaming projects topping the list with a 17% share.
![](https://gimg2.gateimg.com/image/article/17213588723.jpeg)
Source: ton.org
 
 We will briefly introduce these trending games below.
 
## Catizen: A Cat-themed Synthesis Game
Catizen was founded by the Pluto Studio team and is led by CEO and co-founder David, Chief Marketing Officer Pierce, and Chief Product Officer Stanislav. They launched this innovative cat-themed synthesis mini-game on Telegram in March 2024, leveraging their deep experience in gaming, investment, and technology.

In Catizen, players can run a cat pet store, earn coins by petting cats, and then purchase and synthesize higher-level cats to earn more coins in a loop.

Once launched, Catizen attracted a large number of players with its simple synthesis mechanism and highly entertaining business model. Within two months, the number of registered users exceeded 20 million, and currently it has surpassed 25 million, with over 700,000 paying users, making it the game with the highest in-game revenue through IAP on TON.
![](https://gimg2.gateimg.com/image/article/17213589094.jpeg)
Source: Catizen
 
Catizen, with its unique game design and innovative platform features, is cultivating a community full of empathy, kindness, and social responsibility worldwide. The upcoming 43% token airdrop event has further ignited player enthusiasm.
 
## Hamster Kombat: Role Playing in the Battle of Hamsters
Unlike Notchin and Catizen, which rely on click-to-earn strategies and deeply cultivate the Web3 community, Hamster Kombat quickly became popular due to its strong social influence.

Hamster Kombat has been online since March this year, attracting 1 million users in 11 days and reaching an astonishing 158 million active users in 80 days, becoming a phenomenal project after Notch.

The gameplay is relatively simple. Players play as the CEO of a crypto exchange in the game. They collect points by clicking on the hamster on the screen, and have the opportunity to obtain rewards through various means, including purchasing and synthesizing special cards, daily check-in, social media interaction, and recommending friends.
![](https://gimg2.gateimg.com/image/article/17213589815.jpeg)
Source: Hamster Kombat
 
According to the official plan, Hamster Kombat will launch its token this month. At this stage, early players can still participate in the game to compete for token airdrop opportunities. Specifically, the Gate.io trading platform has opened pre-market trading for Hamster Kombat (HMSTR).
 
## Pixelverse: Cyberpunk-themed Game
Pixelverse is a cyberpunk-style Web3 game where players take on the role of freelancers, participating in various missions, PvE battles, robot development and upgrades, and enjoying the fun of PvP battles in the arena.

After its launch, Pixelverse quickly became popular, attracting over 50 million users to register for PixelTap in the first month, and the game's daily active users exceeded 10 million. This achievement not only surpasses the traditional click-to-earn model on Telegram, but also demonstrates Pixelverse's innovative strength in real-time PvP combat.

A major highlight of Pixelverse is that it is not limited to traditional gameplay but also introduces the popular NFT character Pudgy Penguin into its Telegram mini-game PixelTap to compete with star characters such as Doge and Mew, bringing players a brand new experience. As one of the most recognizable characters in Web3, Pudgy Penguin has over 4 million Instagram followers and sold over 1 million toys worldwide. His addition undoubtedly adds more appeal to the Pixelverse.
![](https://gimg2.gateimg.com/image/article/17213589986.jpeg)
Source: Pixelverse

## Yescoin: Notcoin Altcoin
As a close companion of Notcoin, Yescoin stands out in the market with its unique swipe-to-earn coin mode (Swipe To Earn).

Players can not only accumulate coins through simple sliding screen actions, but also form teams, invite friends to join, and use game elements such as YesPac and Yesbox to obtain dual incentives on and off the chain, greatly enhancing the game's interactivity and fun.

In addition, completing basic tasks such as tracking project party accounts, joining communities, etc., can also earn rich rewards. These tasks are designed to be simple and efficient, and are not inferior to other small games on the Telegram platform.
![](https://gimg2.gateimg.com/image/article/17213590147.jpeg)
Source: Yescoin
 
The game quickly attracted users with its viral spread strategy and has attracted over 18 million players since its launch in late May. Against the backdrop of highly competitive MEME games, Yscoin's high airdrop probability has become one of the key factors attracting players to invest time and energy.
 
## To Sum Up
TON Chain's built-in mini-games, represented by Notcoin, Catizen, Hamster Kombat, and others, have successfully integrated social entertainment with dApps, bringing convenient and interesting interaction and coin-earning experiences to a large number of users, promoting a seamless transition from Web2 users to Web3.

Gate Web3 Wallet will also launch TON ecosystem games in the near future, further expanding the wallet ecosystem and serving diverse user needs. Presently, the Gate Web3 Wallet already includes various coin-earning functions, such as Web3 Startup, Task Square, etc., providing users with a way to earn passive income while meeting their basic wallet needs.

Experience it now:

Web3 Startup: https://www.gate.io/web3/startup

Web3 Tasks: https://www.gate.io/web3/tasks

<div class="blog-details-info">
<div>Author:**Carl Y.**, Gate.io Researcher
<div>Translator:Joy Z.
<div class="info-tips">\*This article represents only the views of the researcher and does not constitute any investment suggestions.
<div>\*Gate.io reserves all rights to this article. Reposting of the article will be permitted provided Gate.io is referenced. In all cases, legal action will be taken due to copyright infringement.
</div>

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