The bull market is a time when narrative means everything to crypto projects. As the current market is in a growth phase, many projects are showing hundreds of multiples, but few hunters can understand the correlation between them.

Is there a correlation between the narrative and its popularity? Let’s explore in this article.

Which narrative to choose?

Let’s use 7 dominant narratives that have proven themselves in 2023–2024:

AI

According to many cryptans, the combination of cryptocurrencies and artificial intelligence is cool. They are all convinced that decentralized AI can open up new horizons of efficiency and usage.

According to CoinGecko, the current market capitalization of AI tokens exceeds $7.7 billion:

The sector has already attracted several prominent market players. In particular, the issuer of the largest stablecoin Tether (USDT) recently announced its intention to fully immerse itself in artificial intelligence technology.

It is believed that artificial intelligence and cryptography have the best synergy, as decentralized AI can open up new horizons of efficiency and usage.

Our platform sees big prospects in AI, which is why the opportunity to acquire a Grass card is still active on our platform — which is one of the major AI projects with simple conditions for receiving an airdrop.

Meme Coins

Meme coins demonstrate incredible effectiveness and often attract traders thanks to their bold and memorable branding. Undoubtedly, meme coins are the riskiest type of cryptocurrencies.

The most liquid meme coins at the moment are memes on @airdrophunter_official/what-meme-coins-on-base-will-give-100x-returns-and-when-will-the-blockchain-distribute-the-drop-ab0aff8b7785">Base and @airdrophunter_official/what-meme-coins-on-solana-will-give-you-100x-in-2024-49b82d8268b8">Solana.

For the past six months, the crypto market has been dominated by those very “memorable” coins. From a niche sector of the industry, they have grown into something more. Riding the hype wave around meme coins in networks such as @airdrophunter_official/solana-the-new-blockchain-giant-ee28652f398d">Solana and @airdrophunter_official/base-ecosystem-how-to-claim-a-1-000-000-drop-1b1371ccb368">Base, the possibility of creating similar projects has already been introduced and adopted by many others.

The current market capitalization of meme coins is nearly $60 billion:

Although meme coins carry significant risks associated with liquidity spillage between different networks, leading to deep downturns — meme coins are often distributed for free simply for activity on major networks.

Base and Zora cards are also available on our platform — by purchasing them, you can expect not only drops from projects but also drops from meme coins — which can distribute drops as well as meme coins on @airdrophunter_official/what-meme-coins-on-base-will-give-100x-returns-and-when-will-the-blockchain-distribute-the-drop-ab0aff8b7785">Base.

After Pavel Durov’s speech at the TOKEN2049 conference, most meme tokens will appear there.

RWA

RWA is more oriented towards sustainable moderate growth, which appeals to users from TradFi. Tokenization will definitely play an important role in the future, so RWA projects have shown impressive results over the past year.

RWA allows for the tokenization of diverse real estate, unique paintings, businesses, and campaigns — increasingly integrating tokens into such campaigns.

According to many experts’ estimates, real movement from this narrative is expected, as the RWA capitalization promises to reach over $10 trillion!

The tokenization of Real World Assets is a new wave that has engulfed the crypto market. In just a few months, the capitalization of tokens in this sector has exceeded $7 billion:

Tokenization is also being embraced by major players, particularly from traditional finance. For example, the world’s largest asset manager, BlackRock, launched its first fund of tokenized assets on the Ethereum network in March.

In the future, our platform will also adopt this narrative and may add current airdrops from this narrative to distribute a major drop to all users!

DeFi

Most cryptans have long heard of DeFi.

DeFi became a narrative back in 2021 and continues to be one of the main narratives that bring together all digital assets and develop ecosystems of major blockchains!

Decentralized finance is an integral part of cryptocurrency. That’s why DeFi is always trending.

The current market capitalization of DeFi is over $92 billion and maintains significant positions in its sector:

Our platform has also included automated airdrops from the DeFi sector, including Zora, Kinza, Nova, and other current gems. Be sure to @airdrophunter_official">check out what these gems are all about on Medium and grab a couple of cards before the projects distribute the drop!

L2

@airdrophunter_official/l2-network-through-the-eyes-of-a-beginner-a-simple-guide-for-beginners-89561c854041">L2 — scalable networks for Ethereum that open up new possibilities for users, going far beyond the second cryptocurrency blockchain.

For this reason, second-layer solutions remain extremely popular among crypto community participants. L2 scaling solutions for Ethereum open up new opportunities for users, such as reducing fees, increasing throughput, and transaction speed for larger blockchains.

That’s why second-layer blockchains are so popular.

The current market capitalization of L2 coins is over $28 billion:

As seen from the chart, Polygon blockchain takes the top spot in terms of capitalization. However, it has already distributed and recently released its own ZkEVM extension, which deals with scaling solutions at the @airdrophunter_official/why-rollups-will-break-the-airdrop-trend-in-2024-7ecc959f30d0">Zk-Rollups level and has serious potential to distribute a major drop.

This giant is available on the platform, and by purchasing a Polygon ZkEVM card, you can expect a decent drop from the project.

Other L2 projects are also listed on our platform: such as Base, Starknet Ecosystem, and many other whales.

P2E

GameFi (P2E) was the main trend of the previous bull market and a highly popular segment in the crypto industry, although not the most successful one. According to recent research, since the emergence of the sector in the Web3 sphere, at least two thousand gaming projects have failed.

However, they continue to emerge, albeit in an improved form. Let’s remember the hype around Notcoin — in three months, the mini-application in the messenger Telegram attracted 35 million users. Therefore, analysts believe that GameFi is quite ready for mass adoption.

Many new projects are already emerging that represent an improved version ready for mass adoption.

The current capitalization of P2E is approaching almost $15 million and will undoubtedly continue to grow:

DEPIN

@airdrophunter_official/depin-will-it-be-the-year-of-drops-in-2024-d98600e4ad10">DePin — Decentralized networks of physical infrastructure are difficult for the average user to understand, but the fact is that many coins like Arweave (AR) have demonstrated excellent dynamics. Over the past 12 months, the token has grown by almost 200%.

The capitalization of this sector has reached $28 billion, and many coins have shown good growth:

It can be said that Grass also belongs to the DePin sector, as it involves auto-farming points for a small portion of the Internet network resources, which ensures profitability growth.

If you don’t know how to purchase a card on the platform from the narratives listed above, @airdrophunter_official/how-to-purchase-a-card-on-the-platform-d99b12b2c4e6">use the article.

We did not include some other narratives, such as @airdrophunter_official/restake-ethereum-get-drops-in-eigenlayer-as-well-as-in-ether-fi-puffer-renzo-and-more-d45c65131c63">Restaking or @airdrophunter_official/how-are-airdrops-distributed-through-the-points-system-cc445e467461">SocialFi, because only a few projects have already released tokens. In addition, Google Trends data on these topics show low interest, which means that these narratives are of interest to users not related to cryptocurrency.

On the other hand, L1 blockchains are represented by a wide range of coins that appeared many years ago, and many of them are already dead. Including them in the analysis would not be representative for our research.

The overall picture of narrative popularity is presented below:

Conclusion

Trends and narratives play a crucial role in cryptocurrency. That’s why it’s important to choose projects that fit well into the current narrative landscape. Although the popularity of a narrative is not always correlated with the performance of project groups, it definitely influences the market and affects the longevity of the narrative.

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