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![](https://gimg2.gateimg.com/image/article/1721811256rdzz.jpeg)
##  [TL；DR]
Since its launch, the cat game Catizen has had over 26 million registered users and 1.3 million daily active players, forming an active community and enhancing user stickiness.

This game combines metaverse, GameFi, and AI technology to provide a highly immersive interactive experience. Players can earn token rewards through the mining mechanism without direct investment.

The project will launch its first token $CATI airdrop in July, which is worth paying attention to by many players.

## I. What is Catizen?
Catizen is jointly operated by David Mak and Pierce Tam, co-founders of Pluto Studio. It is a popular Web3 game built on the TON chain. It provides players with an adventure journey in the Meow Metaverse that combines nurturing, synthesis, playing, and earning airdrops.

The core gameplay of the Catizen game revolves around the development of cat characters, where players earn points and tokens by upgrading their cat level and participating in in-game activities. It is worth mentioning that the game also incorporates a mining mechanism, where players can obtain token rewards through activities without direct investment. This innovative design further enhances the game's playability and participation.

As of the writing date, the game has over 26 million players, earning $16 million through in-app purchases and donating 1% of it to rescue stray cats.

## II. How to Participate in Catizen Airdrops
1. Search for @catizenbot in Telegram and click "START" to open the game.
![](https://gimg2.gateimg.com/image/article/17218120316.png)
2. After entering the main page of the game, follow the instructions to complete the beginner stage, click the cat button directly below to purchase and feed 12 cats.
![](https://gimg2.gateimg.com/image/article/17218120565.png)
3. The initial cat level is level 1, which is the number 1 marked on the top right of the cat in the game. Players can follow the arrow in the diagram and drag one cat onto another cat of the same level to synthesize and increase the level. The more advanced the cat, the faster it can earn points.
![](https://gimg2.gateimg.com/image/article/17218120784.png)
4. As the level increases, many novel gameplay or tools will emerge. At the bottom of the game, we see four other menus where users can use the TON token to purchase fish coins in Shop (the store occasionally displays free high-level cats), click on Earn to complete some social tasks to increase points, view the types of cats purchased in Feed, and click Invite to invite friends to play the game and receive rewards.
![](https://gimg2.gateimg.com/image/article/17218120963.png)
5. The game will occasionally feature memes of ducks, frogs, or <a href="/price/shiba-inu-shib" target="_blank" class="blog_inner_link">Shiba Inu</a>, and players can click to receive airdrop rewards for several cats and cat coins $Kitty.
![](https://gimg2.gateimg.com/image/article/17218121202.png)
6. There are also many interesting activities in the game, where players can open random gifts, spin the roulette wheel (SPIN) guessing blind boxes to increase rewards, all of which will be displayed in large and small pop ups.
![](https://gimg2.gateimg.com/image/article/17218121381.png)
7. Some advanced gameplay options include creating your own club, earning $Fish by completing tasks, inviting friends to buy cats or go fishing, and occasionally encountering NPCs with buff bonuses. For example, players can click "Auto" to use Fish Coin to purchase various automatic operation functions to reduce the workload of manual operations.
![](https://gimg2.gateimg.com/image/article/17218121587.png)
8. If you want to claim the airdrop, bind your TON space to your Telegram wallet and successfully claim the airdrop.

After clicking on Earn, players can bind their Twitter account and wallet by clicking on the horizontal bar <a href="/price/icon-icx" target="_blank" class="blog_inner_link">ICON</a> on the right side of their avatar.
![](https://gimg2.gateimg.com/image/article/172181177316.jpeg)
## III. The Value Potential of Catizen
### 1. Large user base and active community
Since its beta testing launch, Catizen has experienced rapid user growth. There are over 26 million registered users, 1.3 million daily active players, 1.5 million on-chain users, and over 5 million channel sub_script_ions. By continuously incorporating social features and community activities, Catizen has enhanced user stickiness and formed an active community.
### 2. Innovative game modes and gameplay
Catizen also combines metaverse, GameFi (game financialization), AI technology, and many interesting gameplay options, to provide players with a highly immersive interactive experience, attracting many players to participate.
### 3. Strong technical foundation and development team
Catizen has developed its exclusive game engine - Catizen Game Engine, which supports high-performance millisecond-level multi-threaded loading, data tracking, and global distributed loading technology, providing players a smooth and stable gaming experience.

The development team Pluto Studio has been focusing on Web2 mini-program games since 2018, accumulating rich experience in development and distribution. In the next year, the team will launch about 20 new casual games with cats as the theme.
### 4. Diversified Application Scenarios and Collaborations
In the third phase, Catizen plans to transform into a Telegram gaming platform, collaborating with more popular mini-games to expand application scenarios. In addition, through activities such as "CatizenVibe—Heal the World," Catizen has worked with the community to rescue stray cats, enhancing its brand image and social influence.
### 5. Official Support and Recognition from Investment Institutions
As a key project in the TON ecosystem, Catizen has received three rounds of financing support from the TON Foundation and multiple investment institutions, while its parent company Pluto Studio has also received financing from The Open Platform (TOP), demonstrating the potential and market prospects of the project.
 
## IV. AFQs
### 1. What are the Latest Plans for Catizen?
According to the roadmap, there will be the following actions in Q3 2024:

1. Introduce the GameFi platform economy with token staking.
2. Enable token staking for new game NFTs and airdrops.
3. Introduce revenue sharing for new game releases.

It is worth mentioning that the official confirmation will start the first token airdrop in July.

In Q4 of 2024, it will:
1. develop and launch AI and AR cats.
2. attract traditional users with innovative accompanying solutions.
![](https://gimg2.gateimg.com/image/article/172181182717.jpeg)
### 2. What is the Process of Catizen Token Airdrop?
The Catizen token is $CATI, and players can swap it for $CATI through $Kitty.

According to the white paper, the token will be used for the Launch Pool, Education Mini Game, Short Video Platform, Game Center & Trading bot, E-commerce, and more.

The latest token allocation shows that 43% of the tokens will be used for airdrops and ecosystems.
![](https://gimg2.gateimg.com/image/article/172181184318.jpeg)
## Conclusion
In summary, Catizen has demonstrated tremendous value potential with its vast user base, innovative game modes, strong technical support, diverse application scenarios, and recognition from numerous investment institutions.

It is worth mentioning that Gate Web3 Wallet will also participate in the TON ecosystem, launching Gate Web3 Wallet featured mini games with simple and fun game mechanics and rich rewards and Easter eggs to allow more users to participate in the TON ecosystem. Welcome to continue following the official news of Gate Web3 Wallet.



<div class="blog-details-info">
<div>Author:**Carl Y.**, Gate.io Researcher
<div>Translator:Joy Z.
<div class="info-tips">\*This article represents only the views of the researcher and does not constitute any investment suggestions.
<div>\*Gate.io reserves all rights to this article. Reposting of the article will be permitted provided Gate.io is referenced. In all cases, legal action will be taken due to copyright infringement.
</div>


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Catizen combines metaverse, GameFi, and AI technology to provide players with an immersive interactive experience, and plans to launch an airdrop of token $CATI in July to further activate players_ enthusiasm for participation.

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Catizen Ultimate Guide: Learn to Earn Catizen Airdrops with One Article